Four Steps on the Path to Net-Zero
Offsetting vs. Contribution
Credible & sustainable concepts are needed now
The Contribution Model: Strengthening Climate Protection through Financing
The old approach
The Limitations of CO₂ Offsetting and their Consequences
Offsetting vs. Contribution Model in Climate Strategy
Offset your own CO₂ footprint
This approach is outdated and does not achive the necessary changes against the climate crisis.
Ton for Ton
Only compensation, no reduction and no avoidance
Focus on one metric: the CO₂ footprint
Purchase of cheaper CO₂ credits, mostly far away without measurable impact
Race to the bottom
Contribution modelnew approach
Contribute to the global sustainability goals
Tree.ly works with this approach.
Money for Ton
Compensation in addition to avoidance and reduction
Focus on measures that are as effective as possible and diverse key figures
Investment in adequate, regional climate protection projects with measurable impact
Race to the top
"Tree.ly stands for climate protection through the preservation of European forests. This entails sustainable forest management and regional collaboration."